Financial

Financial wellness isn't just about budgets—it's about changing your relationship with money.

Beyond budgeting and expense tracking, true financial freedom focuses on your behavioral relationship with money—addressing emotional spending, money anxiety, and building healthy financial habits.

Meet Morgan

Achieve Your
Financial Freedom

Morgan helps you build a healthier relationship with money through behavioral change, not financial advice. He supports you in understanding your emotional triggers around spending, developing sustainable money habits, and reducing financial stress.

Morgan provides judgment-free guidance for breaking cycles of emotional spending, building confidence around money conversations, and creating accountability for your financial wellness goals—giving you support for the behavioral side of money management.

Key U.S. Statistics

Over 60% of Americans are living paycheck to paycheck, with 20% struggling to pay their monthly bills.

Financial arguments are the top predictor of divorce, more than children, sex, or in-laws according to research.

72% of Americans feel stressed about money at least some of the time, according to the American Psychological Association.

People walking into the light

3 Ways to Identify Unhealthy Money Patterns

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Emotional Money Responses

Using spending as a way to cope with stress, anxiety, or other emotions, or avoiding financial decisions due to overwhelming feelings.

Money-Related Relationship Conflict

Frequent arguments about spending, secrecy around purchases, or feeling unable to communicate openly about financial goals and concerns.

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Financial Avoidance Behaviors

Procrastinating on financial tasks, avoiding checking account balances, or feeling paralyzed when making money-related decisions.

Breakthrough Results You Can Expect

Research shows that 90% of financial decisions are made emotionally, highlighting the importance of behavioral financial coaching.
Financial stress reduction through behavioral interventions can improve both mental health and relationship satisfaction significantly.
Individuals who address their emotional relationship with money report decreased anxiety and improved financial confidence.
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Your 24/7 coach in your pocket – judgment-free support whenever you need it

FAQ

How is financial coaching different from financial advice?
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LeggUP focuses on the behavioral and emotional aspects of money management, not financial advice. Morgan helps you understand your emotional triggers around spending, break cycles of stress-spending, and build healthier money habits. We don't provide investment advice or budgeting tools—instead, we address the psychological patterns that drive 90% of financial decisions. This complements traditional financial planning by helping you stick to the plans you make.

Can LeggUP help if my financial stress is affecting my relationships?
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Absolutely. Since financial arguments are the top predictor of divorce, Morgan specifically addresses money-related relationship conflicts. He helps you develop better communication skills around money conversations, reduce secrecy around spending, and work through financial goals with your partner. Many users report improved relationship satisfaction when they address the emotional side of money management together.

What if my financial problems are due to social determinants of health like low income or lack of access?
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While LeggUP can't change external circumstances like income level or location barriers, Morgan helps you work with what you have by addressing the emotional and behavioral aspects within your control. This includes managing money anxiety, making the most of limited resources, and building resilience around financial stress.

How does LeggUP address emotional spending and financial avoidance?
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Morgan uses evidence-based techniques to help you identify emotional spending triggers and develop healthier coping mechanisms. Instead of avoiding financial decisions or checking account balances, you'll learn to approach money management with less anxiety. Morgan provides gentle accountability, helps you practice difficult financial conversations, and guides you through step-by-step approaches to financial tasks that feel overwhelming.

How quickly can I expect to see changes in my financial stress and habits?
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Many users report feeling less anxious about money within the first few weeks of working with Morgan. Since 90% of financial decisions are emotional, addressing the behavioral side often creates immediate relief. Lasting habit changes typically develop over 2-3 months of consistent engagement. You'll track your progress in areas like reduced money anxiety, improved communication with partners, and more confident financial decision-making—not just dollar amounts.